Category Archives: Super Advertising

Mirror Eggs


The Original?                                                               Less Original!

Office of National Drug Control Policy-2006                            Lebanese Ministry of Interior Against Drugs-2011

Source: YouTube                                                         Source: YouTube

Agency: Unknown (USA)                                                           Author: Neshan Der Haroutounian (Lebanon)

Notice: Click on Picture to Play the Video.

Another great example of blatant plagiarism from Middle East! Very same creative "recipe" from one TV commercial to another. Frame by frame lookalike… That’s what I call mirror eggs.

Source: Joe Le Pompe 

Bernie Ecclestone’s Black Eye


Bernie Ecclestone’s black eye the face of Hublot watch ad campaign after mugging.

BATTERED F1 boss Bernie Ecclestone is the face of a new ad campaign for the shiner things in life…

The 80-year-old, who was viciously mugged last month, appears in posters for posh Hublot watches, with the slogan: “See what people will do for a Hublot?”

Thugs stole Bernie’s watch and other jewellery worth £200,000 in the attack outside his business HQ in central London. The watch firm is a major F1 sponsor.





















Source: Mirror

Don’t push me

Less Original




 Japp Energy Bar – 1995

BoomBoom Energy Drink – 2008

Source : Cannes BRONZE LION

Source : GR8 film Production- Lebanon

Agency : Leo Burnett (Norway)

Agency : Unknown


A classical ad (Bronze Lion) ripped-off frame by frame… even the car color remained the same. Only some details had changed : the guy is replaced by a sexy girl, and the black man isn’t black anymore… very representative of the contemporary state of mind? (not to say more…)

Copycats “Sale”









Bianco Footwear “Sale” – 2001
Source : Cannes Outdoor SHORTLIST
Agency : … & Co (Denmark)

                                                                                                   LESS ORIGINAL :
                                                                                                  Essere “Up to 50% Sale” – 2010
                                                                                                  Source :
                                                                                                  Agency : Talent (Kuwait)

The agency in charge of the 2010 version is called "Talent". The only talent they seem to have is the one for recycling old ideas… and maybe they are talented also to lie to their clients about how original their ideas really are.

Thanks For: logo-lapin